Meet the team
Our mission is to make people smile because fun has no age limit!
Più Forty is a project born in 2013 from five friends, experts in business management and deeply involved in the world of gifts, design, and travel retail, who decided to channel their experiences into creating something different and, in many ways, unique.
We like to think that our mission is to make people smile because fun has no age limit! We believe that surprising and entertaining is the foundation of our success, and our creations are born with this very spirit.
We find ideas everywhere: from travels, market trends, the tastes and needs of our friends, and the internet. And yes, we love keeping an eye on everything happening out there!
We strive to always stay current, from the choice of materials and colors to the aesthetic of our packaging. We meticulously craft every detail with passion. The names of our products often come from our Prato dialect, enriched with double meanings and quirky ideas. Even the company name "Più Forty" was chosen because we truly feel strong inside! And what about the +40 in the logo? Well, when we started, we were all over 40 years old. Coincidence? We don’t think so!
And if dedication and research are always the foundation of our work, it’s no surprise that in recent years we have propelled the brand Okkia to the forefront. Today, Okkia is experiencing global internationalization, with a concrete goal of selling 1 million pieces by 2025.